AIRFRANCE CASE STUDY
90 YEARS OF ELEGANCE,AIR FRANCE AND THE LONDON KITCHEN.
Celebrating 90 years of aviation excellence, Air France hosted a two-day event at the prestigious Waterloo Place in London to mark both their milestone anniversary and the launch of their new business class. With 300 VIPs, industry leaders, and top-tier journalists in attendance, The London Kitchen was tasked with delivering a bespoke French-inspired culinary experience. From sommelier-guided wine tastings to exquisite canapés and bowl food, our team ensured every detail of the event reflected the elegance and sophistication of the Air France brand.
THE GOALS
Air France's 90th anniversary event was a celebration of the airline’s rich legacy, while also showcasing the luxury of its new business class service. Over two days, VIPs, industry leaders, and journalists were treated to a sophisticated experience that reinforced the brand's reputation for elegance and excellence. With French-inspired cuisine, sommelier-guided wine tastings, and impeccable service, the event highlighted both the airline’s proud heritage and its commitment to offering a world-class travel experience.
THE CHALLENGE
In celebration of their 90th anniversary and the launch of their new business class, Air France hosted a two-day VIP event in the heart of London at Waterloo Place. The event brought together 300 VIP guests, including customers and travel industry agents, for a luxurious experience. The event included wine tastings with a sommelier, select French cheeses, and exquisite canapés and bowl food, all in line with Air France’s iconic French elegance.
For The London Kitchen, the challenge lay in delivering an exceptional dining experience while navigating the logistical difficulties of central London, including strict delivery times and limited access to the event space.
GOING ABOVE AND BEYOND
The London Kitchen delivered five-star service over two days, providing guests with bespoke catering that celebrated French gastronomy. From expertly crafted canapés to indulgent bowl food, the team ensured every element was meticulously planned and executed. In true Air France style, each dish was paired with fine wines chosen by an award-winning sommelier, adding to the sophistication of the event.
In addition to the high-profile guests, the logistical demands of catering at Waterloo Place presented their own set of challenges. With timed delivery slots, distant loading bays, and limited access to the event location, The London Kitchen’s team worked meticulously to coordinate deliveries, equipment, and staff to ensure the event ran seamlessly.
LOGISTICAL EXPERTISE
At The London Kitchen, service excellence goes hand in hand with our culinary expertise. For Air France’s 90th anniversary and business class launch, we ensured that every detail was executed to perfection. Over the course of the two-day event, our team seamlessly coordinated the service for 300 VIPs, industry leaders, and journalists. From the elegant wine tastings to the beautifully presented canapés and bowl food, each guest was treated to a first-class experience.
Despite the complexity of managing a high-profile event in a prestigious location like Waterloo Place, our team’s commitment to smooth service ensured that everything ran flawlessly. The London Kitchen prides itself on delivering not just exceptional food, but also attentive, friendly service that leaves a lasting impression. Whether it was a last-minute request or a personal touch for a guest, we delivered it all with precision, professionalism, and a smile.
THE RESULTS
The event was a tremendous success, with guests praising the elegance of the food and the smooth coordination of the service. From the carefully selected French cheeses to the sophisticated wine pairings, The London Kitchen brought Air France’s iconic French flair to life, ensuring a truly memorable celebration. This level of attention to detail and high-end service helped reflect Air France’s dedication to excellence in their new business class offering and their 90 years of aviation history.
OUTCOME
The London Kitchen once again demonstrated its expertise in delivering world-class events, going above and beyond to meet the needs of a high-profile client. Despite the logistical complexities, the team delivered an exceptional experience, reflecting the very essence of luxury and elegance that Air France is known for.
